It has become a truism that the internet is transforming the art world, but it’s sometimes hard to see how. With Paddle8, however, Alexander Gilkes and Aditya Julka have begun to show a different kind of future. The online auction house takes the limitations of the digital platform and turns them into virtues, through low fees and a greater pool of potential buyers and sellers. Gilkes’ background as a Phillips auctioneer and former LVMH executive balances Julka’s more straightforwardly entrepreneurial pedigree. Expect big things from them both in the future.
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